Say Yeah to Oat Yeah!

Celebrating the
yummy-as-can-be
oat beverage

Expertise

Campaign

Photo/Video Shoot

Influencer Marketing

Content Creation

Oat beverages are one of the more popular milk alternatives amongst dairy-free options. Not only are their ecological footprint top notch, but they are one of the best tasting options on the market.


To celebrate the launch of Silk’s new oat beverage, we created a youthful campaign emphasizing the joy and euphoria that comes with choosing and consuming quality oat milk. Through aesthetic scenes and captivating expressions, everyone ended up Saying Yeah to Oat Yeah!

Credits

agency

creative agency Carl Social Club

creative director Johann Smith

strategist Mélodie Gagnon

art director Edward Nyamenkum

copywriter Jean-François Morin

motion designer Edward Nyamenkum, Bruno Macias

influencer marketing Anthony Maio


production (campaign)

production studio Consulat

producer Sébastien Boyer

director of photography Simon Duhamel

camera assistant Renaud Robert, Renaud Lafrenière

set designer Camille Barrantes

stylist Marianne Dubreuil

hair and makeup Sophie Parrot

model Payton Ashe (Folio), Natalia Blaster (Dulcedo), Xin Run Li (Dulcedo), Harold Bonneville


production (content)

photographer Edward Nyamenkum

food stylist Murielle Banackissa

Previous Project

Next Project

Say Yeah to Oat Yeah!

Celebrating the yummy-as-can-be

oat beverage

Expertise

Campaign

Photo/Video Shoot

Influencer Marketing

Content Creation

Oat beverages are one of the more popular milk alternatives amongst dairy-free options. Not only are their ecological footprint top notch, but they are one of the best tasting options on the market.


To celebrate the launch of Silk’s new oat beverage, we created a youthful campaign emphasizing the joy and euphoria that comes with choosing and consuming quality oat milk. Through aesthetic scenes and captivating expressions, everyone ended up Saying Yeah to Oat Yeah!

Credits

agency

creative agency Carl Social Club

creative director Johann Smith

strategist Mélodie Gagnon

art director Edward Nyamenkum

copywriter Jean-François Morin

motion designer Edward Nyamenkum, Bruno Macias

influencer marketing Anthony Maio


production (campaign)

production studio Consulat

producer Sébastien Boyer

director of photography Simon Duhamel

camera assistant Renaud Robert, Renaud Lafrenière

set designer Camille Barrantes

stylist Marianne Dubreuil

hair and makeup Sophie Parrot

model Payton Ashe (Folio), Natalia Blaster (Dulcedo), Xin Run Li (Dulcedo), Harold Bonneville


production (content)

photographer Edward Nyamenkum

food stylist Murielle Banackissa

Previous
Project

Next
Project

Say Yeah to Oat Yeah!

Celebrating the
yummy-as-can-be
oat beverage

Expertise

Campaign

Photo/Video Shoot

Influencer Marketing

Content Creation

Oat beverages are one of the more popular milk alternatives amongst dairy-free options. Not only are their ecological footprint top notch, but they are one of the best tasting options on the market.


To celebrate the launch of Silk’s new oat beverage, we created a youthful campaign emphasizing the joy and euphoria that comes with choosing and consuming quality oat milk. Through aesthetic scenes and captivating expressions, everyone ended up Saying Yeah to Oat Yeah!

Credits

agency

creative agency Carl Social Club

creative director Johann Smith

strategist Mélodie Gagnon

art director Edward Nyamenkum

copywriter Jean-François Morin

motion designer Edward Nyamenkum, Bruno Macias

influencer marketing Anthony Maio


production (campaign)

production studio Consulat

producer Sébastien Boyer

director of photography Simon Duhamel

camera assistant Renaud Robert, Renaud Lafrenière

set designer Camille Barrantes

stylist Marianne Dubreuil

hair and makeup Sophie Parrot

model Payton Ashe (Folio), Natalia Blaster (Dulcedo), Xin Run Li (Dulcedo), Harold Bonneville


production (content)

photographer Edward Nyamenkum

food stylist Murielle Banackissa

Previous Project

Next Project